In today's increasingly competitive app market, the cost for a new app to acquire a new user can be as high as $3 to $10, whereas retaining existing users is much less expensive.

Therefore, it is crucial to understand how users behave within your app. Here, I will introduce how to use FoxData's user retention analysis tool.

Unlike typical user retention analytics tools or developer concole reports, our solution not only supports analyzing your own app, but also allows you to freely track the user retention of various competing apps.

Please note that the user retention data displayed for both your app and its competitors are estimated figures and may differ somewhat from the actual data.

Using the app search tool at the top of the feature, select the competing apps you wish to compare from among the apps you follow or those we recommend. You can select up to five apps.

Each app card displays overall data, including the number of associated apps across different app stores (Google Play/App Store) and the 1-day, 7-day, and 30-day user retention rates.

The trend chart supports displaying the overall retention rate, as well as 1-day, 3-day, 7-day, 14-day, and 30-day retention rates.

If you want to check more detailed data, you can refer to the details list at the bottom.

Changes in an app’s user retention are often correlated with key events.

Therefore, the details list also supports showing what events occurred during the corresponding time period for the app, helping you intuitively pinpoint the causes of the changes.

Currently, the supported events include In-App Events, CPPs, Meta Ads, Ranked Keyword Lost Rank, and App Lost Rank. Clicking on a specific event will display its details.

Moreover, the details list supports review sentiment analysis and an AI-powered review summary feature, which intelligently consolidates the core opinions users have about your app with just one click.

For you have any other questions, please check out the link: Product Feedback