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Keyword Optimization

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Written by OfficialTeam
Updated this week

FoxData offers free access to this feature: Keyword Optimization

This is a unique feature we provide for you to test out all the possibilities in terms of keywords research regarding your app metadata, making it more likely to rank higher or rank at all.

Optimization Goals

The first step is to define what you want to achieve through ASO optimization.

Choose one primary optimization goal:

Increase Ranked Keywords

● Expand the total number of keywords your app ranks for.Improve Conversion Rate

● Optimize metadata to better match user intent and improve conversion performance.Improve Keyword Ranking

● Strengthen rankings for keywords your app already covers.Target New Audience

● Discover and optimize for keywords that help you reach new user segments.Brand Protection

Secure branded keywords and reduce the risk of competitors capturing brand traffic.Once a goal is selected, AI will automatically generate an optimized metadata proposal based on your objective.

This serves as a recommended starting point for further refinement.

Metadata Simulator

The Metadata Simulator allows you to simulate, edit, and optimize your app’s metadata before publishing changes.

Editable Metadata Fields

The following fields are available for optimization:

Title

Subtitle

Description

Keywords

When you open the simulator, all fields are pre-filled with the current metadata of the selected app.

Above each metadata field, FoxData displays key keyword indicators, including:

● Keywords currently covered in that field

Average Search Volume

● Number of Top 10 Keywords

This overview helps you quickly evaluate the effectiveness of each metadata section.

Each metadata field includes two optimization tools:

Keyword Analysis

Enabling Keyword Analysis opens a detailed analysis panel with the following insights:

i. ASO Score Overview

● Overall ASO score

● Individual scores for:

○ Title

○ Subtitle

○ Description

○ Keywords

ii. Keyword Summary

● Total number of ranked keywords

● Number of keywords ranking in Top 3 and Top 10

● Average Search Volume

● Estimated total installs driven by keywords

iii. Level Evaluation

Each metadata field (Title, Subtitle, Description, Keywords) is evaluated based on multiple dimensions, including:

● Character utilization

● Localization

● Keyword repetition rate

● Contains Function

● Keyword Value

This analysis helps you understand why a metadata field performs well or poorly, not just the final score.

AI Generate

Click AI Generate to let AI automatically create optimized content for the selected metadata field.

The AI-generated suggestions are based on:

● Your chosen optimization goal

● Current metadata performance

● Keyword relevance, demand, and competition

You can freely edit and refine the generated content before applying it.

After optimizing one or more metadata fields, click Start Analysis at the bottom of the page to evaluate the optimized version.

Analysis Suggestions

● ASO Scores for the current metadata (Title, Subtitle, Description)

● The Visibility Score of the optimized version

This allows you to quickly assess whether the optimized metadata improves overall discoverability.

Keyword List

FoxData also provides a detailed keyword table covering all keywords included in your metadata.

Available metrics include:

● Keyword ranking

● Search Volume

● Number of search results

● Keyword frequency (density) within metadata

These insights help you:

● Identify missing or overused keywords

● Balance keyword coverage and competition

● Fine-tune metadata for better ranking performance

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